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The Havlicek Pro-Model
Date: 1970s
A product of Madison Avenue in New York City, PONY shoes appeared on the market in 1972. John Havlicek was one of the early athletes endorsing the shoes with the Havlicek Pro-Model, which had a double chevron while most PONY models only had one. The shoe was so rare that not even PONY employees remembered their creation or could find records related to the Havlicek Pro-Model when the company celebrated its 40th anniversary in 2012.
( C ) NBA/Celtics (photo by Heritage Werks)