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The Jaylen Brown Motto
These rare player edition Adidas shoes worn by Celtics star Jaylen Brown had a secret on the inside. The sock liner of the shoe contains the acronym FCHWPO, which doubles as Brown’s Twitter handle, an ...
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The Superstar Possibilities Are Endless
These Adidas Superstar shoes commemorated Boston’s NBA World Championship title in 2008. Notice the heel with the number 17 under the Larry O’Brien Championship Trophy, a nod to the number of titles i ...
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The Trash Talking Pros With Keds
Pro Keds shoes arrived on the NBA scene in the early 1950s as a competitor to Converse Chuck Taylor’s. The Pro Keds marketing slogan of the era resembled off-court trash talk: “We challenge any other ...